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An interview with Ampersand’s Rachel Herbstman and Anastasia Dukes-Asuen

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The 2024 Olympics Is A Reminder That Appointment TV Is Alive And Well

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News Samantha LaBarbara 7/25/24 News Samantha LaBarbara 7/25/24

Televisionation—Talk Back to Television: Ampersand CRO, Ethan Heftman

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Media Companies Battle for Sports Streaming Dominance. What Will Separate the Winners from Losers?

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Now What? A Lot Can Happen (and has) Between Now and November

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Experts Talk: Sports Streaming: The Battle for Dominance & Viewership

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Considering Pivoting Into a Tech Role? Here’s How I Did Just That!

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‘A different ballgame’: Why Caitlin Clark is an advertiser’s dream

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Advertisers take notice of the power and scale of women’s sports after March Madness

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NCAA Women's Ratings Beat Men's for First Time, Advertisers Score Big

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Women’s basketball is central to this year’s March Madness ad campaigns

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New Go Addressable and CIMM Study Demonstrates How Addressable TV Advertising Increases Reach of Linear TV Ad Campaigns

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News Samantha LaBarbara 2/20/24 News Samantha LaBarbara 2/20/24

Shaping the Future of TV Advertising: Mike Dean's Visionary Leadership as Ampersand's New President (Video)

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News Samantha LaBarbara 2/14/24 News Samantha LaBarbara 2/14/24

In streaming, is who’s watching as valuable to advertisers as how many?

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Navigating the Fragmented Media Landscape During 2024’s Political Ad Surge

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$7 Million for 30 Seconds? To Advertisers, the Super Bowl Is Worth It.

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News Samantha LaBarbara 1/29/24 News Samantha LaBarbara 1/29/24

The Ampersand Board of Directors Appoints Mike Dean to Lead Ampersand

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Local Advertisers Are Getting Data-Savvy: Ampersand’s Herbstman

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News Samantha LaBarbara 12/27/23 News Samantha LaBarbara 12/27/23

Execs Expect Shifts In Targeting, Creative, Metrics, Aggregation For CTV, Addressable In 2024

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News Samantha LaBarbara 12/21/23 News Samantha LaBarbara 12/21/23

The InFOCUS Podcast: Tim Kay, Ampersand

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